Is this when Lorde's new album will finally come out?

Publish Date: Tuesday, 28 February 2017, 8:36AM

Talk is circulating of the potential imminent release of Lorde's new album, following a cryptic television ad.

The ad, which aired about 7.15pm last night, shows the Kiwi music star sitting in the back of a car eating and sipping on a cup of fizzy drink.

Whoa!! Just saw super cryptic ad tvnz1.. is this the new @lorde album? pic.twitter.com/WlY0U54QLc
— Jack Tame (@jacktame) February 27, 2017

It finished with the messages "2.3.17 NYC" and "3.3.17 NZ" which may indicate the date the 20-year-old drops her second album.

listen to the record on these every day. wanna hear it exactly how you will pic.twitter.com/R5Ove8g94z
— Lorde (@lorde) November 15, 2016

The Royals singer also added this mysterious post to her Facebook with a link to the short video clip - the link reading "I'm waiting for it" - could this be the title of her new album?

We're all waiting eagerly for it, Lorde!

Take your Radio, Podcasts and Music with you