We are definitely seeing double! Sam Wallace decided he wanted to see if he could dress up and look like Toni Street, because … well, why not?
The Hits Breakfast show with Laura McGoldrick, Sam Wallace and Toni Street, Sam took up the challenge for a morning and it turned out the transformation was alarmingly convincing.
At first, Sam said: "We don't really know why we are doing this."
But then Toni called him out saying, "Don't say 'we', because this is your idea!"
"It's just an interesting concept, I wanted to do a real-life face swap," Sam said.
And interesting it was!
After undergoing a few hours of hair and makeup by Kiwi artist Hazel Paints, Sam stepped out as Toni Street for a "really weird" photoshoot with ... Toni Street.
Watch the incredible transformation video below:
This article was first published on Spy and is republished here with permission.