Is Coldplay's New Video (feat. Beyonce) Culturally Insensitive?

Coldplay's new song 'Hymn For The Weekend', featuring Beyonce, now has a video.

The clip sees Coldplay frontman Chris Martin reprise the role of a foreign reveller, dancing and singing with Indian youth during what appears to be Holi, the Hindu festival of colours. Beyonce is shown elaborately dressed as an Indian rani, or queen.

We think it's a cool, vibrant video and Beyonce once again is a total badass godess, however there are complaints that the video is a misrepresentation of Indian culture.

So upset by @coldplay using my culture as a prop for their music video. India isn't just street kids and exotic women. #HymnForTheWeekend

— Atiya Hasan, MD (@AtiyaHasan05) January 29, 2016

Wanna depict #India, understand its rich & diverse culture first! Going with ago old stereotypes is not done! #HymnForTheWeekend #Coldplay

— Amena (@Fashionopolis) January 29, 2016

No thanks for the bundle of stereotypes @coldplay. No wonder then that #India will be known as the country of snake charmers & sadhus.

— Sneha Menon Desai (@MissusDesai) January 29, 2016

Beyonce's video is a problem because it's reductive, and uses India as a prop for capitalist gain. A land and culture she has no right to.

— rachana j (@chanaaaj) January 29, 2016

Interesting.... in the meantime we'll just carry on enjoying this banger of a collaboration between two of music's current greats!