Kmart apologises for hilarious X-rated description on children's DVD

Publish Date
Tuesday, 14 November 2017, 10:08AM

You had ONE job Kmart!

But somehow an online description for a child's DVD slipped through the cracks, leaving parents outraged over its R18 content.

Under the product description on Kmart's website the Shopkins World Vacation DVD said: “Shopkins travels to an assortment of international places and they discover a lot of sex and drugs on their way.”

Parents took to Facebook to vent their anger.

"Ummmmm Kmart - you need to review your description for kids DVDs his (sic) is disgusting," one user wrote.

"Shocked and appalled. Shame on you kmart," another commented.

In a statement, Kmart apologised for "the incorrect Shopkins World Vacation DVD product description".

"Once we were made aware of the description error, immediate action was taken place to ensure the product was removed online.”