This is why ready salted chips are called 'ready salted' chips!

Publish Date
Tuesday, 4 July 2017, 2:38PM

Prepare to have your mind blown, because we've got an awesome fact of the day for you!

Have you ever questioned why ready salted chips are called 'ready salted' instead of just 'salted'?

Yeah, neither have we... But now that it's been brought up, we HAVE to know why.   

It turns out that it was all part of a marketing campaign from a new chip company back in the day.

You see, potato chips used to come un-salted.

You had to find the sachet of salt inside the chip bag and sprinkle the contents over the chips yourself.

Smith's Crisps were the leading brand who did this, but then a new brand, Walker's, came along and made their main selling point that they were 'ready salted' and you didn't have to fiddle with the bag anymore. 

So there you have it!